BioTrainer News

BOCA RATON, Fla./PRNewswire/ -- America's #1 fitness expert, Denise Austin, makes an unprecedented move to endorse a product outside the boundaries of her fitness media empire -- the revolutionary BioTrainer™ activity monitor, the heart of the new BioTrainer Weight Loss System™. Her endorsement of this sophisticated caloric monitoring device further paves the way for the BioTrainer and its medically tested and clinically proven technology to play a pivotal role in the battle to stem the tide of obesity and to reinvigorate a physically active America.

"One of the reasons I believe the BioTrainer has so much promise is that it awakens you to all of the things you can do to burn calories in a day. An active lifestyle, over and above your daily workout, can burn so many additional calories, and the BioTrainer is able to measure both. It's such a great motivator and really a technology for the good, one that keeps you on your feet and moving," says Austin.

Motivating millions of Americans for over two decades to stay in shape and make fitness and proper diet a fun lifestyle, the energetic fitness expert is a household name with over 20 million exercise videos sold and the longest-running fitness show in television history, "Denise Austin's Daily Workout," now on the Lifetime Cable Network.

"I am proud to have someone of Denise's stature and reputation associated with the BioTrainer," says prominent marketing guru Patrick Cioffi, Jr., CEO of Premier Partners Marketing who owns the exclusive worldwide rights for BioTrainer. "The fact that Denise believes in and endorses the BioTrainer speaks volumes about its potential to fill the caloric monitoring void in the health, fitness, and weight loss industries."

Appointed to the President's Council on Physical Fitness and Sports in 2002, Denise Austin has set out on a new mission to get Americans healthy with a special emphasis on programs to help kids lay the foundation for active lives. "The President's council has given me a unique perspective on the importance of finding effective ways to motivate Americans, especially children, to embrace healthy lifestyles," says Austin.

"With so many studies pointing to the effectiveness of the BioTrainer to help motivate increases in daily exercise and positive lifestyle changes, the BioTrainer will definitely be out there playing an important role. Especially since today's kids are so gadget-centric, I think they'll be drawn to it as my own children have," says Austin.

Media, medical, and government-funded reports increasingly tout the combination of proper diet, exercise, and caloric monitoring as the most promising approach to halting the U.S. obesity epidemic, and the BioTrainer is the first affordable and truly accurate way to measure the caloric burn facet of this equation.

Now available online at BioTrainer Central, The BioTrainer activity monitor retails for $49.95 and will soon be sold at mass merchants and sporting goods retailers through Sportline.

For clinical studies conducted in conjunction with Johns Hopkins University, The Cooper Institute, and the American Psychiatric Association, reports by the NIH, product photos, company information, and previous press releases, please visit the BioTrainer Central Website.

The BioTrainer activity monitor is a revolutionary new weight loss aid that measures physical activity, calories burned, and how long the user has been active. Patented and medically tested, this unique "lifestyle" activity monitor is clinically proven to motivate and encourage individuals to stay active, lose weight, and keep it off. Besides easy clip-n-go operation, it features a 9-day memory, large LCD reversible display, and no programming is required other than entering your weight. For more information, visit the BioTrainer activity monitor page.